West Coast Artist Brings Musical Mural to Elderly Instruments
By Mandolin Cafe
June 3, 2015 - 7:45 pm
Jennifer Springman of JMS Creative from Los Angeles will create a large scale mural for Elderly Instruments of Lansing, Michigan.
Lansing, Mich. — Elderly Instruments has enlisted the help of Californian graphic designer Jennifer Springman of JMS Creative to design and paint a large scale mural on the front of their building.
The mural's design includes various musical instruments, the Elderly logo (on guitar picks), the Old Town logo, and more aspects that will come as a stylish surprise.
"It will give our current customers, and new customers a clear idea of what we do, as well as put a bright new face on the Washington side of Old Town," says Elderly president, Stan Werbin.
The mural will be located on the front of Elderly, facing North Washington Ave, north of the main entrance to the store. Springman plans to start work on the project June 6 and expects to take a few weeks to complete.
Below, the artist's rendering of what the mural will look like upon completion. Click image for larger version.
Jennifer Springman is a successful independent graphic designer and art director based out of Los Angeles. She has done campaigns for The Coffee Bean & Tea Leaf (Texas), Coldwell Banker, The Ritz-Carlton, an array of nonprofits, and various small businesses.
Elderly Instruments is an internationally known family owned music store, established in 1972, specializing in vintage, fretted, and stringed instruments. Elderly offers new and used instruments, lessons and an extensive repair-shop.
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For example: The seagulls are flying off of a PRS fingerboard. The guitar (solid-body size but actually hollow and a tad thicker than most solids) looks like the original model that PRS did to honor Gibson's Ted McCarty some time back, maybe 15 years ago. (I just looked and, apparently, there have been other "McCarty" special editions since then).