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D'Addario Introduces Build A Pick Customization Site

By Angela Zammit
February 13, 2013 - 11:00 am

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D'Addario Introduces Build A Pick Customization Site

D'Addario Introduces Build A Pick Customization Site

Farmingdale, N.Y. — D'Addario, the industry's leading music accessory manufacturer has announced the launch of the Planet Waves do-it-yourself guitar pick customizing website -

Whether you're looking to promote yourself, your band, or an event, Build A Pick's personalized process lets you connect with your fans loud and clear.

Build A Pick's easy-to-use interface allows bands to print custom designs on D'Addario/Planet Waves Celluloid guitar picks, which are then packaged in bulk bags of 100 picks. Guitarists can choose between four gauges with four-color double-sided printing for complete creativity.

"We're excited about Build A Pick because its such a small yet powerful tool for people to get themselves really noticed," said Rob Cunningham, Planet Waves Product Manager. "It's an easy, creative, and memorable way to break through the clutter."

With competitive pricing and quantity discounts, as well as free domestic shipping sent out within five business days, D'Addario continuously strives to inspire everyone to reach for the highest levels of performance and make Build A Pick your number one stop for custom picks.

For more information on BUILD A PICK or to design your own custom picks, please visit

D'Addario & Company, Inc. is the world's largest manufacturer of musical instrument accessories marketed under seven proprietary brands: D'Addario strings; Evans drumheads; ProMark drumsticks; PureSound; Rico reeds; and Planet Waves cables and accessories. A family-owned and operated business with more than 1,100 employees worldwide, the Company manufactures 93% of its products in the U.S. employing Toyota's Lean manufacturing principles. D'Addario has a distribution network in 120 countries and serves more than 3,000 U.S. retailers, all major e-commerce sites, and more than 5,000 endorsing artists. 


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Reader Comments

March 13, 2013 02:36 PM
what a disappointment after that site title

basically no choice or materials, simply stock celluloid, and you get to make a 4 color design

i was expecting some cutting edge materials, bevels, shapes, etc
silly me
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