Re: Carters and Gruhns...visit yesterday
Having been in high dollar sales, (fine jewelry, musical instrument) the reason people go into stores is, in many ways, the simple opportunity to immerse themselves in beautifully made pieces. To learn about how they come to be such expensive things. How many times did I encourage a customer to play something they might not affford “at the time”? Many! If they don’t see the difference, feel the best piece they may ever play, how will they be inspired to reach for the stars.
Today, the customer may not have the pocket depth for a big purchase but, from the selling side of the counter, they might another time. It’s simple selling, let the client drive the Rolls and be happy when they go home with a Bentley, Rolls? Maybe next time.
Sales staff get paid to take care of customers, it’s called “selling”.
I understand the feeling of taking up someone’s time and appreciate that but, that’s not how selling works. I’ve spent hours and hours working with customers on a fairly small diamond sale one year and a few anniversaries, birthdays, special occasions later, they are back to get something truly amazing. It all takes real patience and an ability to have e client happy to hand over a large sum of money. That’s what we get paid for.
Timothy F. Lewis
"If brains was lard, that boy couldn't grease a very big skillet" J.D. Clampett
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