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Thread: How to save a failing guitar company

  1. #1
    Moderator MikeEdgerton's Avatar
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    Default How to save a failing guitar company

    No real mandolin content. Interesting historical perspective.

    https://reverb.com/news/interview-fe...g-guitar-brand
    "Bargain instruments are no bargains if you can't play them". These are the words of J. Garber.

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  3. #2
    Registered User Steve VandeWater's Avatar
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    Default Re: How to save a failing guitar company

    "I like to tell people we had four-and-a-half years where we delivered loaves and fishes, and they wanted us to walk on water. We just didn’t do the right miracle."
    What a quote! That's got to be one of the best things I've ever heard.
    Last edited by MikeEdgerton; Apr-16-2018 at 12:16pm. Reason: added quote syntax
    It ain't gotta be perfect, as long as it's perfect enough!

  4. #3
    Full Grown and Cussin' brunello97's Avatar
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    Default Re: How to save a failing guitar company

    Great read, Mike. Thanks.
    Likely some larger insight into US manufacturing from the era as well.

    Mick
    Ever tried, ever failed, no matter. Try again, fail again, fail better.--Samuel Beckett
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  5. #4

    Default Re: How to save a failing guitar company

    "Fender in its best year, historically, sold 75,000 guitars. We sell three to four times that many at this point [speaking in 1992]."
    75,000 x 4 = 300,000 units a year. So from 1992 to 2018, that would be 7.8 million guitars only by one company. Something tells me they've stepped up their production. But just for fun, 7,600,000,000 people, globally. So for every 974 people one has a Fender guitar. But the true ratio would actually be less. I know I've got a couple Squire by Fenders. Couldn't afford not to get both a Strat. and a Tele.
    Last edited by MikeEdgerton; Apr-16-2018 at 12:15pm. Reason: added quote syntax

  6. #5
    coprolite mandroid's Avatar
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    Default Re: How to save a failing guitar company

    Crowd source a bail out by musicians that made a good paying career using them.
    writing about music
    is like dancing,
    about architecture

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